Your reputation lives or dies in the top three search results. When a customer...

https://www.fastcompany.com/91526899/4-reasons-businesses-want-to-remove-search-results

Your reputation lives or dies in the top three search results. When a customer Googles your firm, an old dismissed lawsuit can kill a deal before you even speak. Consider this fact: negative search results draw 374 clicks per 1,000 US searches