When looking for a Gold IRA company, start by stripping away the sales pitch....

https://www.bust-bookmark.win/when-picking-a-gold-ira-provider-don-t-get-distracted-by-flashy-marketing

When looking for a Gold IRA company, start by stripping away the sales pitch. Look for transparent fee structures that don’t hide costs in the fine print. Verify they work with reputable, IRS-approved custodians and secure, insured depositories