How a $25M Retailer Blew $180K on Backlinks and Still Couldn't Climb SERPs

https://fantom.link/general/links-agency-why-amplification-beats-acquisition-for-backlink-roi/

How a Mid-Size Retail Brand Turned Link Spend into a Wake-Up Call In 2023 a mid-size online retailer doing about $25 million in annual revenue hired a boutique SEO agency and approved a $180,000 link-building budget spread over 12 months